Somos Brasil is a multimedia exhibition and book. The project explores the diversity of Brazilian identity at the outset of the 21st century through ultra high quality portraits, image activated app based soundscapes and DNA. Over a six-month period Lyon toured Brazil exploring the most diverse corners of the country with a producer and sound recordist. Together they mapped the ancestral DNA, personal stories and visual identity of over one hundred remarkable Brazilians. Somos Brasil draws three elements of identity: visual, spoken and genetic together to cast light on the personal, social and cultural diversity of Brazil. The work amplifies the stories of those nominated and encourages us to reflect on our own identities and roles in society.

The Guardian: Unravelling Brazil’s Diverse DNA

D&AD Book Design – Yellow Pencil Winner

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THE SOMOS BRASIL APP

The exhibition and book have a dedicated smartphone app that reads the images and activates the voice of the portrait.

Download the free app in English or Portuguese from the App Store or Google Play Store, then simply hold your phone to any portrait and listen.

 

SOMOS BRASIL CREDITS

Produced in Brazil by NGO ImageMagica

Design (Book, Exhibition & App) by Studio Sutherl&

DNA by Family Tree DNA

Sound by Matt Hill at Rethink Audio

App by Calvium

Published by Editora Madalena